Sales & Marketing
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10 Easy Ways to Make Your Customers Hate You
If you think bad customer management won't hurt your business too much, better think again. Bank of America and Netflix just learned extremely expensive lessons about the dangers of making their customers hate them. Here are ten things you should...By November 13, 2011
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Buy a Cup of Joe at Starbucks and You Too Can Lower Unemployment! Is This for Real?
On November 1, 2011, coffee giant Starbucks partnered with the Opportunity Finance Network initiating the “Create Jobs for USA Program.” The idea looks good—on paper and donated dollars are pledged to create jobs, but is this just another...By November 10, 2011
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Creating a Google+ Page for Your Brand or Business
Looking for another way to promote your business with social media? Here, we'll walk you through the steps of setting up a Google+ brand page, and we'll give a few extra tips as we go. The whole process is actually fairly quick and easy...By November 9, 2011
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Being Wise (and Secure) Enough to Send Your Customer Someplace Else
There may be times when a customer enters your business and you don’t have the exact product or service they need. What should you do when this happens? Should you offer your competitor a customer referral? Or, just tell your customer there’s...By November 6, 2011
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Putting Fun and Goal Setting Back into Sales Tracking
If you're tired of setting sales goals the corporate way every sales period, you have come to the right place. When you discover some exciting ways to set and track the progress of your sales goals, not only does it take the ho-hum out of your day...By October 24, 2011
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The Small Business Owner's Handbook to Increase Sales
Selling is the ultimate objective of any business or anyone working for any business, for no business can survive without selling what it produces and receiving cash in exchange. This SMB guide on how to close the deal every time undertakes this critical...By October 13, 2011
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Could Your Business Benefit from Facebook Ads?
Facebook ads are a new frontier in business advertising. Can they be used to bolster your new customer revenue, or are they a waste of ad budgeting?By October 10, 2011
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Guide to Creating a High-Functioning Sales Team
Move your team from so-so to superior with the information in this must-have guide. It's written in plain English for managers of any skill level and full of practical, proven advice for prospecting, cold calling, closing and so forth. You'll...By September 25, 2011
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Collection of Branding Strategies and Tips
Branding is a way to increase your business potential, but it must be done properly. Your actions and words can severely affect your branding in either way: good or bad.By September 20, 2011
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Marketing Your Business - A Complete Guide
When it comes to marketing your business, it's important to try a variety of techniques so your customers do not get burned out on the same old ad space in the Yellow Pages. Whether you're starting out, or you've had the same dull ad for twenty...By September 16, 2011