Greenpeace releases an annual Greener Electronics Guide. A 2009 update put Apple in 11th place out of 17 rated companies.
Greenpeace gives kudos to Apple for creating a greener Macbook, but said the company had otherwise not changed its weak sustainability practices.
It also noted Apple's new line of iPods would be free of BFRs, PVC and mercury. However, the announcement came after "press time" and Greenpeace will wait to determine if Apple would be true to its word.
Greenpeace also takes shots at Apple for the built-in obsolescence of the iPod because of high costs of battery replacement. However, that may be unfairly singling out Apple. Most cell phones and other small electronic gadgets also have built-in obsolescence.
Greenpeace also gives kudos to Dell for a free, global recycling scheme, admonishing Apple for a failure to match the offer. It also hopes to see the phase-out of toxic chemicals in all Apple products.
Nokia topped the list. Greenpeace honored the Finnish company for being an industry leader in phasing out toxic materials. To be fair, cell phones are smaller and easier to rid of toxic materials than full-size computers, which have more components.
Also, Sony Ericsson ranked high for improving sustainability reporting. However, astute consumers know greenwashing is prevalent, and sustainability reporting doesn't always translate to sustainability action.