Part 1 of this series on writing effective small business press releases offers 6 essential elements that should be present in any press release you send to media outlets. Take advantage of this form of business communication to increase your company’s marketing efforts.
Sales & Marketing
Whether you’re operating in the product or service industry, maximizing sales and marketing potential is crucial to business survival. The Sales & Marketing portal on Bright Hub’s Entrepreneurship Channel concentrates on these all-important business topics, providing tips and advice on strategies that can make or break a small business.
Our expert writers will cover topics such as how to build customer loyalty and how to use free social media networking tools like Facebook and Twitter to grow your business. We also offer advice on working with advertising agencies, writing press releases, and knowing when it’s time to diversify your business offerings.
On the sales side, we examine issues such as how to set prices for your products and services, the psychological motivations of customers, and how to put together a winning sales team. If you’re looking for a few tips and tricks to use to put your business ahead in the competitive world, be sure to check out some of the strategies shared by our experienced panel of authors.
How do you get more followers for your small business Twitter account? Part 3 in this series on Twitter marketing tips offers 7 ideas for increasing your follower count from finding local followers and using Twitter searches to the give and take of building Twitter profile popularity.
Part 1 of this 3-part Twitter marketing series for small business offers four tips for developing a Twitter profile page that will be an effective marketing tool for your business start-up. Read more about choosing a profile picture, creating a custom background and what privacy settings to select.
Your small business has a Twitter profile, but what should you tweet about? Part 2 in this series on Twitter marketing offers 6 tips for providing your followers with quality tweets including what to avoid, sharing your expertise and driving traffic to your website and other website profiles.
Marketing your small business with an effective website is essential. This article offers 10 tips for launching a small business website that will serve as an important promotional tool. From choosing a domain name to encouraging visitor response, you’ll gain ideas for a stellar online presence.
Get 120+ ways to conduct your entrepreneurial marketing campaign, from free publicity to Internet marketing. Discover unique small business marketing ideas – FREE or very inexpensive – that can increase your market share, build your brand and establish you as an expert in your field.