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With a suitable player identified, and after checking your have enough money for the transfer fee and the players wages (
Club > Information > Finances) you have several options. If the player is an established member of his team, and you’re in a position to offer him a role at a bigger club, it is worth unsettling the player.
This can be done by right-clicking the players name or going into his profile and choosing Declare Interest from the Actions menu.
Alternatively you might use the Enquire option to find out more about the player from his club manager.
To make an actual bid on a player, in the Actions menu go to Make an Offer and select either Transfer Offer, Loan Offer or Trial Offer. A Trial Offer would only be selected for a player currently out of contract.
On the Make an Offer screen when attempting to purchase a player for transfer, you’ll be given the chance to specify an amount of money to offer the player, as well as additional clauses and fees such as offering the selling club a percentage of the next sale, fees after a certain number of appearances or other achievements, as well as specifying players to offer in exchange. To make a firm offer for the player, click the Confirm button – your transfer bid has been received!
There may be some negotiation, a bit of haggling over the price – but when the selling club is happy with your offer, it’s time to offer the player a contract...