Dungeons and Dragons Online: Eberron Unlimted is the name of the newest Dungeons and Dragons Online MMO by Turbine. Turbine has decided to change directions with this edition of their popular and successful MMO, by implementing a free-to-play model, instead of a player-based monthly subscription format. Turbine is taking a huge step by heading down this road. If they're successful in actually increasing their profits using an innovative and industry altering free-to-play model, we could be seeing the beginning of a trend in the industry.
Dungeons and Dragons Online has always had the aura of a different kind of MMO. Their granting of XP points and treasure after an adventure, rather than on a per kill basis. In addition to an authentic recreation of D&D rules and the world of Eberron, has distanced them in a way from more traditional MMOs. The changes Turbine makes to Dungeons and Dragons Online: Eberron Unlimited are going to have to give the gamer something different to experience, if they want to be successful with their free-to-play model.