How Investors View the Differences between Tangible and Intangible Assets

Written by:  • Edited by: Michele McDonough
Updated May 28, 2010

The value of intangible assets can be much more variable than tangible assets. This variability increases the likelihood of a discrepancy between book and market values. Learn about how investors deal with the differences between the book and market values of tangible and intangible assets.

Tangible vs. Intangible Assets

Financial statements are historical documents that show what a company was worth at one point in time. Because of standard accounting practices, an asset must be recorded at the value for which it was purchased. Changes in markets, currency, and economic conditions all contribute to discrepancies between book and market values. The longer an asset is held by a company, the greater the chance that discrepancies exist.

One factor that affects the market value of an asset is intangibility. An intangible asset is one that does not have a physical form but provides value to the firm nevertheless. Examples of intangible assets include contracts and patents, i.e. assets that cost money to acquire but do not have easily-accessible markets through which to buy and sell them. Unlike tangible assets like machinery and automobiles, the lack of secondary markets increases the risk that the intangible asset can not be liquidated at a reasonable price.

Assets that are not very liquid, such as plants and proprietary equipment, have secondary markets in which used assets can be sold. These assets typically suffer from low liquidity because there are costs, sometimes high costs, associated with their disposal in secondary markets. Liquidity is based on the ability to sell an item for cash if the need or desire arises.

An Example of the Value of an Intangible Asset

Suppose a company purchases a patent from another company and for many years enjoys the right to build a product without any competition based on the design specified in the patent. Over time, the value of the patent diminishes because of changes in markets, technology, and processes. The cost of the patent as an intangible asset remains on the books at the cost that was paid for the patent. Throughout the life of the patent, this intangible asset became more valuable because it blocked competitors from developing the same product. However, near the end of the patent’s useful life, its market value falls to nearly zero. Throughout this rise and fall of the patent’s market value, its book value remained unchanged.

Unlike automobiles which are depreciated using a regular schedule to estimate the asset’s worth, there is no real way to determine the actual worth of an intangible asset that companies investing in tangible assets enjoy. The variability and uncertainty as to whether a company can make valuable use of an intangible asset is what gives rise to discrepancies and the inability to determine the difference between their book and market values.

Investors who ignore the value of intangible assets are removing from the valuation process important pieces of information that directly contribute to a company’s value. Unfortunately, valuing intangible assets is not an exact science. One of the best methods of valuing such as asset is to analyze what the company would look like if the asset were not owned by the company and the incremental increase in value by owning it is a reasonable estimate. However, this assumes that the company is using the intangible asset to its maximum potential. Other managers may have been able to exploit it for much more value.


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Mary Adams Jan 19, 2010 8:55 AM
Intangible Asset Values
Investors never get a true picture of intangible values in a company because intangibles only hit the balance sheet when they are acquired in a third party transaction.

In contrast, the cost of developing intangibles like IP, processes, networks, brands, knowledge is expensed on the income statement. Macroeconomic data shows that this kind of intangible investment was $1.6 trillion in 2007 vs. $1.2 trillion investment in tangibles like equipment and facilities.

Investors should start asking companies how they are spending their money and why. It's the quickest way to find out what is really going on.
 
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