Value Chain Example
To make this topic more easily understandable, the following value chain example will explain the above mentioned basics on a publishing company.
The most striking primary task within a publishing company is the book printing. However, there are more tasks which come before or after printing – editing, for example, or distribution.
To be able to execute the primary tasks, a publishing company needs qualified personnel and freelancers. Thus, one of the most important supportive tasks is personnel management. Another supportive task is purchasing of materials (office materials, printing paper, …).
Direct, Indirect and Quality Management Tasks
Let’s have a closer look at editing. We have already categorized this as a primary task. It is directly connected to producing a book. A direct task would, therefore, be the actual editing process.
Sending the files to and from the editor and publishing company, keeping records of accomplished work and changes in the files would be indirect tasks. They are not immediately connected to creating value but they are necessary to guarantee a smooth process.
Quality management tasks could involve sending the edited files to another editor to check them for mistakes. Evaluation of the editor surely belongs here too. If the editor has delivered poor work, it will be noted down and s/he will not be approached again for another project.