7. Against the Odds: An Autobiography – James Dyson
Who would have ever dreamt the vacuum would be so drastically changed in the twentieth century? James Dyson did and offers his insights on business success in his book, Against the Odds.
Now in its second edition, Dyson’s book offers what it takes to have your business idea become a “household name" and the reader will be not just educated but entertained by Dyson’s successes, failures, and persistence to persevere.
In this second printing, Dyson also reveals his latest Dyson invention he feels will be a must-have appliance!
To Dyson, it’s all about product design and if you’re doing that wrong, your product (or idea) may fail. One reviewer on Amazon offers up, new and old entrepreneurs will also learn “…some great words to improve your vocabulary" based on Dyson’s British heritage which alone is enough reason to buy this entrepreneurial bestseller.
To top it off, if you’re an innovator or inventor and have an idea you need to protect, Dyson’s tips on patents and how to ensure yours stays protected are tips you’ll need right from your idea stage throughout the lifetime of your product line.