What Is the Standard Business Card Size and Why Shouldn't You Stray From Using It?
Standard business card size is 3.75 inches by 2.25 inches, allowing for a 1/8th inch bleed and a 1/8th inch no print area. The final dimensions for your card design will be 3.25 inches by 2 inches. With such a small printing area, it can be difficult to determine whether all the necessary information will be able to fit on the card.
However, you should fight the temptation to vary the size of your business card. By varying the size of your card, you can undermine your efforts to ensure that the recipient of your card can easily access your contact information. A guide template for the standard business card size has been provided in the media gallery for your download and use.
For one, by creating a business card that is larger or smaller than the standard size, you are creating problems for those who receive your card when it comes to placing the card in a wallet or rolodex.
Second, while some people now scan business cards, the scanner may only accept business cards that are of the standard size. When creating your business card, it is important to keep this practicality in mind.
Third, by keeping to the standard size for business cards, you can demonstrate to your prospective clients and contacts that you can make good use of space - this is especially important for graphic designers on their business cards.
While the space on standard-sized business cards is small, there are various tips for creating business cards meant to help you maximize the space you do have to work with.