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Samsung S7230E Wave 723 Preview

written by: •edited by: Simon Hill•updated: 8/31/2010

The Samsung Wave 723 is a new Bada powered smartphone which will be priced quite low. It has a 5 MP camera and a 3.2 inch capacitive TFT touchscreen display.

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    Samsung Wave 723 Preview

    samsung-wave-723 Samsung has been working with multiple smartphone platforms for years now, but it has become a relatively large Android player in the last 2-3 months, since the launch of the hugely popular Samsung Galaxy S. It now plans to launch a tablet too, the Samsung Galaxy Tab which will also run Android and will launch on September 2nd at IFA Berlin.

    With the Galaxy S, Samsung also launched the Samsung Wave, which sported its shiny new OS - Bada. Bada is a completely new smartphone platform which Samsung intends to use to capture the low end smartphone market. The Samsung Wave was the best launch vehicle Bada could have asked for, and Samsung has begun launching even more phones on the Bada platform. After the Wave, Wave 2 and the Wave Pro, we now have the Samsung S7230E Wave 723. It is a nice phone with good specs and will be available in September.

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    Design

    The Samsung Wave 723 has a nice, compact design with a body composed of metal and plastic. It looks quite good and has dimensions of 109.5 x 54 x 11.8 mm. It will have a 3.2 inch TFT display with a WVGA resolution of 240 x 400 pixels. The display is a capacitive touchscreen one, much better than the resistive touchscreens normally found in low end smartphones.

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    User Interface

    The Samsung Wave 723 will run Bada OS with TouchWiz 3.0 UI, the same as the Wave, Wave 2 and Wave Pro. It supports Bada SDK 1.1 for creating applications. The new SDK automatically adjusts the UI resolution so that the apps created with it work with multiple phones. The Bada OS is growing slowly and steadily and should soon have a decent collection of apps, though not nearly as many as the iPhone App Store or the Android Market.

    It has internal memory of 90 MB and supports up to 16 GB microSD cards.

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    Multimedia

    The Samsung Wave 723 performs decently well when it comes to multimedia. It has a 5 MP camera with an image capture resolution of 2592 x 1944 pixels. It also has autofocus, LED flash and can record QVGA video at 15 FPS.

    The 3.2 inch display is good for watching videos, it can play back MP4, H.263 and H.264 encoded videos. If you want the best video playback experience, I would recommend you go for the Samsung Wave. The Wave 723 also has an FM radio with RDS and FM recording.

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    Connectivity

    The Samsung Wave 723 offers all the basic connectivity options: GPRS, EDGE, 3G HSDPA, Wi-Fi 802.11 b/g/n, Bluetooth v3.0 with A2DP etc. It also has a GPS transceiver with A-GPS.

    It is powered by a 1200 mAh Li-ion battery.

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    Conclusion

    The Samsung Wave 723 should be a nice low cost smartphone option. Bada is maturing as an OS and should soon be comparable to Android. We should expect more Bada devices soon. If you want to go with Android, check out our list of the best budget Android smartphones.