Designing a flash website needs a good deal of consideration, thought, and planning if you want the final results to be impressive and useful for site visitors. There are several major flash design tips that should be considered seriously when designing a website. In this article you will learn top 5 flash design tips to make your website attractive. These tips that will not just attract more visitors towards the site but will also hold them for longer.
1. Quick to load:
One of the major problems that are faced by flash websites is the loading time. Due to the heavy size of the flash files, they take more time to load. There are several sites I've visited that take around 20 seconds to load. People browsing online unfortunately are impatient and they want sites to open up quickly. The right way to make your website load quickly is to use fewer graphics and more text. Animation and graphics are “traffic killers” therefore avoid their usage. If your website takes more than 10 seconds to load that means you are losing 50% of traffic directed towards it.
Not everyone has a fast internet connection. There are many people who still use 36.6 kbps internet speed, so create your flash website in a way that everyone is able to view it swiftly. In order to ensure that your website loads fast, test it with slow internet connections. If it takes long to load then decrease the size and number of graphics without compromising much on the quality.
2. Easily navigatable:
Visitors should quickly and conveniently locate what they are looking for. Making your visitors click on several pages to reach the page they actually want to view can annoy them. Statistics reveal that you can lose up to 50% of the traffic each time you make a visitor click a link. Therefore, every page on your website must not be more than 5 links away from the Home page.
Complex websites that are difficult to use and navigate are a huge turn off. Not everyone is internet savvy when it comes to handling flash websites. Keeping advanced options on your home page can give a hard time to novice users. A visitor must be able to make a purchase from your website in not more than 4 clicks. Naming your web pages correctly is equally important. For instance, use ‘order’ in place of ‘sale’ to sound more clear and appropriate.
3. Appropriate color scheme
The content of your website is what your customers will be reading. It will detail them about your company, products, services, and benefits so it's important that you keep it legible and easy to understand.
An effective copy is one that is easier to read and follow. Use appropriate colors so that it does not hamper the reading process. Bright colors can be too flashy for the readers and may annoy them. Therefore, the need for proper color schemes cannot be underestimated.
4. Pop-ups
A pop up is a window that opens up when a visitor clicks on a link or opens up a window. Many webmasters make excessive use of pop-ups. It is essential to use the pop-up feature effectively or else you may lose potential customers forever.
5. Remember Your Purpose
It is important that you know the main purpose of creating your website. Do you wish to sell products or services? What are your expectations from your website? You should know the actual purpose before you begin designing your website.
All the graphics, links, pages, titles, and colors you select should lead to what you wish to accomplish from your website.