Is Twitter Killing Itself?
Speaking from experience, there is a particular benefit to using scheduling tools and third-party interfaces. With the scheduling tools in particular (but also any tool that makes it easier to follow trends, find people with similar interests and so on) the whole issue of attempting to sign on to Twitter – either via the website or a service such as Tweetdeck – is made redundant. All you need to do is load up a scheduler like Twuffer on a Monday morning and program it to send your “Follow Friday" (or other scheduled post) four days later.
Such is the popularity of Twitter and the habit of sharing good Tweeters with your followers, managing to sign in either to the main Twitter website or to a service that accesses the API is usually next to impossible.
Why is this?
Well, put simply, Twitter is dying. The servers simply are not up to the job, and thanks to the modest, hidden-from-the-public sponsored revenue system, Twitter doesn’t seem able to invest in infrastructure and servers that can support a massive user base. More and more users are consolidating their Twitter time by using third-party desktop apps such as Tweetdeck, which will keep running even while Twitter itself is struggling.
With inadequate server resources, a policy of closing apps that don’t improve the Twitter experience and support for apps that extend the experience beyond the Twitter website, the personal touch is under threat. Twitter is becoming a victim of its own success, an expensive project whose unique selling point is being eroded by the very applications that users turn to in order to keep Tweeting.
What do you think? Do you use automated Twitter tools, and if you do, have they made your Twitter experience better or worse?