The Fight for Cloud Productivity
Over the last few years the move to cloud computing has gathered pace as the availability of low-cost bandwidth increases, the price of server space reduces and various online service providers and tech giants have begun fighting for our data. While cloud storage was already available, it all started in earnest back in 2005 when Google launched Gmail, which proved that web based email could be quite flexible, and this was soon followed by Google Docs and the Google Apps online office collaboration suite.
Whil other companies have seen the attraction of the online collaboration market and offered their own services, Google’s big rival in cloud computing right now is Microsoft.
The masters of office computing, Microsoft have been redeveloping their online services over the past few years, offering SkyDrive cloud storage for standard users and Windows Phone 7 owners and building Microsoft Office Web Apps into a quality alternative to Google Docs.
More recently, however, Microsoft has launched Office 365, a brand new online office suite that is designed not just for individuals but for office employees and remote collaborators. For many users of Microsoft’s products, the launch might have gone unnoticed, as in the majority of cases Office 365 isn’t going to make any changes to the way most office-based users work.
Typically the suite is being targeted at enterprise users who have already expressed an interest in moving to cloud computing, a sector which Google has been targeting for some time, something which they demonstrated in a recent blog post which attempts to dismiss Office 365 but really only manages to prove that Google is running scared.
Screenshot provided by author.