As opposed to finding ideas individually, brainstorming is a creativity technique for groups to come up with a solution to a problem. The strategy is to produce as many ideas as possible upon which the best solution can be chosen. In order to come up with as many inspirations as possible participants should not criticize one another and be open to unusual ideas. In the concluding stage of a brainstorming session ideas can be combined, and the list of possible solutions is narrowed down.
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